{"product_id":"urbana","title":"Urbana Typeface","description":"\u003cp\u003e\u003cspan style=\"color: #ffffff; background-color: #999999;\"\u003e  \u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0715\/4163\/files\/Urbana_specimen.pdf?3119279425438620675\" target=\"_blank\" title=\"Urbana specimen\" style=\"color: #ffffff;\" rel=\"noopener noreferrer\"\u003eDOWNLOAD PDF SPECIMEN\u003c\/a\u003e  \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ffffff; background-color: #999999;\"\u003e  \u003ca href=\"http:\/\/www.typograma.com\/fonttest\/Urbana%20Typeface.php\" target=\"_blank\" title=\"Test drive Urbana\" style=\"color: #ffffff;\" rel=\"noopener noreferrer\"\u003eURBANA TEST DRIVE\u003c\/a\u003e  \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eUrbana is a contemporary, naturally condensed sans-serif typeface inspired by the traditional lettering found in Colombian city buses.\u003c\/p\u003e\n\u003cp\u003eA mixture of influences reminiscent of modernism, hand lettering, cluttered spaces and improvisation are the source of its unique forms. Urbana was designed to save space and catch the reader’s attention while keeping a high legibility in virtually all situations.\u003c\/p\u003e\n\u003cp\u003eUrbana is recommended for setting headlines and short paragraphs in newspapers and magazines or wherever graphic designers need to save space. Its distinctive shapes also help designers to produce easy-to-recognize logos and work as an ideal companion of visual identity systems.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"\/\/cdn.shopify.com\/s\/files\/1\/0715\/4163\/files\/Urbana_specimen_large.jpg?v=1472176968\" alt=\"\"\u003e\u003c\/p\u003e","brand":"Typograma","offers":[{"title":"Urbana Font Family (12 styles)","offer_id":1088984061,"sku":"","price":192.0,"currency_code":"USD","in_stock":true},{"title":"Urbana Light","offer_id":1089020305,"sku":"","price":24.0,"currency_code":"USD","in_stock":true},{"title":"Urbana Light Italic","offer_id":1089021729,"sku":"","price":24.0,"currency_code":"USD","in_stock":true},{"title":"Urbana Medium","offer_id":1089022285,"sku":"","price":24.0,"currency_code":"USD","in_stock":true},{"title":"Urbana Medium Italic","offer_id":1089022437,"sku":"","price":24.0,"currency_code":"USD","in_stock":true},{"title":"Urbana Semibold","offer_id":1089023389,"sku":"","price":24.0,"currency_code":"USD","in_stock":true},{"title":"Urbana Semibold Italic","offer_id":1089023637,"sku":"","price":24.0,"currency_code":"USD","in_stock":true},{"title":"Urbana Bold","offer_id":1089023897,"sku":"","price":24.0,"currency_code":"USD","in_stock":true},{"title":"Urbana Bold Italic","offer_id":1089024025,"sku":"","price":24.0,"currency_code":"USD","in_stock":true},{"title":"Urbana Extrabold","offer_id":23713437505,"sku":"","price":24.0,"currency_code":"USD","in_stock":true},{"title":"Urbana Extrabold Italic","offer_id":23713403009,"sku":"","price":24.0,"currency_code":"USD","in_stock":true},{"title":"Urbana Black","offer_id":1089024229,"sku":"","price":24.0,"currency_code":"USD","in_stock":true},{"title":"Urbana Black Italic","offer_id":1089024437,"sku":"","price":24.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0715\/4163\/products\/Muestras_Urbana.jpg?v=1475008394","url":"https:\/\/typograma.myshopify.com\/products\/urbana","provider":"Typograma","version":"1.0","type":"link"}